3M Clean Water Solutions

3M Water approached us with a clear goal: increase sales. However, spreading the word about their products proved more complex than anticipated. To achieve this, we developed a comprehensive campaign leveraging various channels including television, print, direct mail, email, mobile apps, and experiential components. Our strategy focused on highlighting the health and safety advantages of 3M's clean water system for in-home usage. Surprisingly, many city water supplies contained traces of male erectile dysfunction and birth control medication. Our mobile app provided access to water reports, revealing such crucial information to consumers.

New 3M Print Ads

In addition to television advertisements, we've expanded our outreach by incorporating print media into our strategy. This multi-channel approach allows us to effectively highlight the health and safety benefits of 3M's in-home clean water system. Through both television and print, we showcase the product's effectiveness and simplicity in providing clean water, reinforcing our commitment to ensuring the well-being of our customers.

New 3M Television

To demonstrate the health and safety advantages of 3M's in-home clean water system, we employed television advertisements to showcase the product's effectiveness and simplicity in providing clean water.

New 3M Clean Water Solutions CRM & Mobile App

We've integrated a CRM system to manage interactions, track leads, and tailor communications. Plus, our user-friendly mobile app offers real-time updates on water quality and usage stats, enhancing the convenience of our clean water system. This demonstrates our commitment to showcasing 3M's health and safety advantages while providing exceptional support to our customers.

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